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Posted 03/10/2024 8:31am

Pic: Midjourney

Editors' Note: Many Fast News images are stylised illustrations generated by Dall-E. Photorealism is not intended. View as early and evolving AI art!

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Joker's world descends,
Stairs of illusion beckon,
In station's heart, we blend.

In partnership with
Salesforce

oOh!media, POLY launch immersive activation for new Joker film

oOh!media and its creative and innovation hub, POLY, have unveiled an immersive activation for the film 'Joker: Folie à Deux' at Melbourne's Flinders Street Station.

The activation is aimed at immersing commuters and Joker fans in the world of the musical psychological thriller starring Joaquin Phoenix and Lady Gaga.

A key feature of the activation is a set of physical 3D stairs that align with a wall decal to create an illusion, offering a photo opportunity for travellers.

The activation also includes floor decals positioned in front of four consecutive digital panels, and two additional floor decals near the ticket gates to maximise visibility and impact.

oOh!media collaborated with media agency EssenceMediacom and Warner Bros to bring the station domination to life.

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