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Posted 29/07/2024 8:43am

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Cricket on the air,
Seven years of summer sounds,
SCA's winning pair.

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Southern Cross Austereo and Cricket Australia ink seven-year broadcast deal

Southern Cross Austereo (SCA) and Cricket Australia have unveiled a new seven-year broadcast and digital audio rights agreement. The deal will see the Triple M Network retain exclusive FM metro broadcast rights, along with digital audio and metro DAB+ rights, for the next seven seasons through to 2030/31.

Under the agreement, SCA’s Triple M and LiSTNR will broadcast all Australian men’s internationals played in Australia, including Tests, One Day Internationals and T20 internationals. For the first time, the coverage will also include the three Australian women’s T20 internationals against England. The matches broadcast will feature highlights such as the Australian men’s team playing five tests against India this summer and five tests against England in The Ashes in the summer of 2025.

The first match to be broadcast on Triple M and LiSTNR will be on 4 November when the Australian men’s team takes on Pakistan in a One Day International at the MCG. All games will be broadcast on Triple M stations in the five metro cities, and will also be available on LiSTNR. Additional cricket content will also be available via LiSTNR podcasts and on Triple M’s social media.

Triple M will announce its commentary team, including cricket legends and the nation’s best cricket commentators, before the season begins.

John Kelly, SCA CEO, said, "We are absolutely delighted to extend and expand our partnership with Cricket Australia for the next seven seasons. This year, for the first time, Triple M adds women’s international cricket to its broadcast coverage as the Australian women’s team seeks to retain its number one world ranking. The summer of cricket is a well-established Aussie tradition and Triple M and LiSTNR will bring listeners the best cricket coverage, with the network’s trademark irreverent banter, to entertain, inform and inspire audiences over summer."

Kate Ingber, Cricket Australia Executive General Manager, Business and Legal Affairs, said the sporting association was delighted to extend and enhance its audio partnership with Southern Cross Austereo for a further seven years.

"Cricket is the sound of summer and we are fortunate to have partners who will provide such knowledgeable and passionate coverage. Thank you to everyone at Southern Cross Austereo for your tremendous support of cricket and for bringing cricket to millions of Australians," she said.

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