Carat Western Australia has secured a partnership with Summit Homes Group to handle media strategy, planning and buying services following a competitive pitch process.

Summit Homes Group, a building, renovating and developing company with 45 years of industry experience, boasts a vertical integration that includes over 19 subsidiaries, four new home brands, land estates, residential solutions, supply services, and modular solutions. The locally operated, family-owned company has helped over 45,000 West Australians realise their new home dreams.

"We were impressed with the quality of the proposition and the demonstrated experience shared. We look forward to seeing how far we can elevate all the new home brands together," Summit Homes Marketing Manager, Alicia Butturini, said.

Carat WA said the latest agency partnership with Summit Homes Group continues its strong growth trajectory in 2024.

"Summit Homes Group is well known for building homes for West Australians and it’s going to be exciting to help this client take their vision forward," Carat WA Client Director, Alan Bayliss, said.

Carat WA Managing Director, Jim Groves, noted the WA building industry is a dynamic and hugely competitive sector.

"We look forward to leveraging the agency capability and Carat’s unrivalled understanding of consumers to help Summit Homes Group win in market. Partnering with an organisation of Summit Homes Group’s stature and standing is a privilege," he added.