The JB Hi-Fi Group is on the hunt for a senior marketing manager, a newly created role within the business responsible for leading the marketing group across its two brands in market: JB Hi-Fi and The Good Guys.

The role reports into general manager of operations and marketing, Jake Goodey and is based in Melbourne.

The role owns the strategic and tactical marketing plans from concept to market planning, implementation, evaluation, and refinement. Duties include developing and managing JB Hi-Fi Commercial marketing plans and activities for multiple lines of business, ensuring alignment with business objectives, driving integrated development and management of digital marketing, events, PR, sales collateral, CRM (Salesforce), and related management reporting, managing vendor relationships, and preparing and presenting marketing reports to the senior leadership team.

JB Hi-Fi said it’s after proven experience in senior marketing roles with direct report team management, as well as prior tenure in a fast-paced technology vendor, telco, or solutions business environment. There’s also a need for digital marketing, CRM (Salesforce) management, and digital channels management (e-commerce) nous, team leadership, stakeholder and vendor management experience.

The retail group’s portfolio includes consumer electronics, whitegoods, appliances, and home entertainment, plus a retail footprint of 300 stores in Australia and New Zealand and websites. The Group also has a commercial, insurance and education business line and offers information technology and consulting services through its JB Hi-Fi Solutions business.