GolfSpace Australia, the country's premier golf experience for enthusiasts and corporate clients, has appointed Grand Pacific Entertainment & Advisory, led by Francis Coady, to spearhead its new brand platform 'Elevate your game'. The platform will be promoted through a comprehensive always-on direct-to-consumer and complete OSEP channel marketing and communications campaign.

The campaign includes digital, social, performance, and loyalty campaign development, as well as outdoor advertising in partnership with JCDecaux. Grand Pacific Entertainment & Advisory has conducted extensive audience analytics and customer behavioural studies for GolfSpace Australia, providing valuable insights for the campaign.

"Working with Francis Coady and GRAND PACIFIC Entertainment & Advisory has been a game changer for our company. He is like having a seasoned navigator charting our marketing and consumer journey. Their deep-rooted understanding of audience behaviour, cultivated through years in the entertainment and advertising industry, extends seamlessly to our team, partners, and customer base. His CEO-level marketing and communications advisory brings a unique perspective that resonates with our audience, using the power of entertainment to drive engagement and loyalty. With Francis at the helm, GolfSpace doesn't just sell golf experiences; we craft narratives that immerse our audience in a world of possibility,” said Dean Dewhirst, CEO & Founder, GolfSpace.

GolfSpace Australia offers a large format state-of-the-art Trackman driving range, golf simulators, and a world-class putting green. The venue also provides over 1500 square meters of customisable event and activation space, world-class bar and catering facilities, and cutting-edge in-house screens.

"I am delighted to be working with such a passionate and focused team at GolfSpace. Dean Dewhirst and his team really understand the value of entertaining their customer base to build trust and real engagement over the long term. I am delighted to help them entertain growth in this premium sports and entertainment offering as they expand across the country in the coming years," said Francis Coady, CEO & Founder GRAND PACIFIC Entertainment & Advisory.

In the coming months, GolfSpace will host free live events in collaboration with Golf Australia and some new national partners to be announced. GRAND PACIFIC Entertainment & Advisory specialises in creating original content and leveraging the power of entertainment to help brands forge deeper connections with their audiences.