AGL Energy and Netflix have announced an exclusive partnership, offering a package to residential customers which combines AGL’s electricity rates with a Netflix Standard with Ads plan, priced at $6.99 per month. or nearly $84 annually, all included in the plan.

Jo Egan, AGL Chief Customer Officer, said the move was part of AGL's "commitment to catering for our customers’ at-home needs and innovating for the future, including electric vehicle charging plans, telecommunications bundling options, energy deals and now access to Australia’s most popular streaming service.

On AGL's new Netflix alliance, Egan said: "AGL is excited to provide ongoing Netflix streaming to residential customers when they take up the AGL Netflix Plan. We know that 69 per cent of Australians use at least one streaming service. That’s why we have launched an energy-category exclusive partnership with Netflix in recognition of the pivotal role streaming entertainment now plays in our customers’ lives.”

The Netflix plan is ongoing for the life of the plan, rather than a shorter promotional period. Customers have the option to upgrade to the Netflix Standard or Premium tiers and still receive $6.99 of included Netflix value every month, alongside a competitive electricity rate.

“The AGL Netflix Plan gives our customers the ease and convenience of having one provider for their home necessities, with one less bill to think about, Egan said. She also highlighted the natural integration of Netflix into daily routines, adding, “Many of us turn on Netflix when we hit the couch as naturally as we turn on the lights when it gets dark. For those who join the AGL Netflix Plan, they will have access to thousands of films and TV series on demand as part of their electricity account.”

AGL has developed a seamless digital experience to support customers in easily signing up and managing their Netflix and energy services via the AGL App and My Account.

AGL Energy supplies around 4.3 million energy and telecommunications customer services. It operates Australia’s largest private electricity generation portfolio within the National Electricity Market, comprising coal and gas-fired generation, renewable energy sources such as wind, hydro and solar, batteries and other firming technology, and gas production and storage assets.