Major audio event, HEARD 2024, is set to take place on 15 February 2024 at the Ivy Ballroom, Level 1/320 George St, Sydney and is expected to draw around 500 attendees from media agencies and their clients.

Presented by Commercial Radio & Audio (CRA), the event will feature a star-studded line-up of speakers, including radio personalities Amanda Keller, Kate Ritchie, Carrie Bickmore, and Deb Knight. In addition, media minds Tim Blackwell and Joel Creasey will also be sharing their insights.

Brand and thought leaders Adam Ferrier and Mark Ritson are also slated to speak at the event, which will be introduced by Ciaran Davis, Chair of CRA and CEO of ARN. The event will also feature a panel discussion with audio icons, providing a unique opportunity for attendees to hear from some of the biggest names in the industry.

HEARD 2024 aims to provide insights into how radio creates audience connection and how to unlock the power of radio and podcasting to enhance campaign effectiveness. Registration for the event is open until 2 February 2024. The event program includes sessions on the impact of audio on brand emotion, unlocking radio's potential, podcasting, agile audio, and a panel discussion with audio icons.

Commercial Radio & Audio (CRA) described the event as a must-attend for marketing and media professionals looking to leverage the power of radio and audio in their campaigns.