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Jaywing takes the helm,
Driving Crocs' growth in new lands,
A strategic realm.
Jaywing to drive Crocs' paid search and social in Australia and Singapore
Crocs has appointed performance media and marketing agency, Jaywing, to manage paid search and social across Australia and Singapore.
The appointment follows a competitive pitch process, with the agency's new remit to focus on driving sales and attracting new customers for Crocs, to deliver enhanced return on marketing spend.
Crocs Inc. brands include Crocs and Heydude, with products sold in more than 85 countries through wholesale and direct-to-consumer channels.
Commercial director of Jaywing, Raimundo Campbell, said: "Crocs is an iconic brand with a global reach and we are honoured to have been chosen as their strategic partner for these key markets. We are committed to delivering exceptional results, providing strategic recommendations, and driving the continued success of Crocs in Australia and Singapore."
Other recent wins for Jawing include Future Super and The A2 Milk Company.
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