Independent PR, marketing, and communications agency, Aruga has welcomed Jarrod Meakins as its latest account director off the back of a number of new clients wins.

Meakins brings over a decade of tourism and marketing expertise to the role, having previously worked at Tourism and Events Queensland as a content planner, creative and content specialist, and marketing program leader.

The Brisbane-based agency has renewed its partnership with the Brisbane Economic Development Agency (BEDA) following a competitive tender process, and will continue to deliver consumer PR services for the next three years.

“We are fiercely proud of our Brisbane roots; this city is our home, our business base and our playground and we are honoured to work alongside BEDA over what will be a period of undeniable growth and transformation for the city,” said Aruga co-founder Donna Kramer. “We have already begun unearthing new experiences and intriguing ways to promote Brisbane as a leading destination for leisure travel, major events and business events.”

The agency has also been reappointed to support the PR and media efforts for The Westin Brisbane, with an expanded remit to include Four Points by Sheraton Brisbane.

Topping off the wins, Aruga has welcomed a new client in The Sapphire Committee, a charity dedicated to supporting the Queensland Children’s Hospital Foundation. Aruga will support its vital work through marketing, PR, storytelling and partnership strategy.