Independent digital marketing agency, Orange Line, has made a series of new hires and promotions following the acquisition of new clients including Fantastic Furniture, Skyscanner, and Jackson Hole.

Marie Taupiac has joined the agency as SEO Director, tasked with developing and executing SEO strategies, managing major client relationships, and leading a team of SEO professionals. Taupiac brings a wealth of experience to the role, having held senior positions at dentsu across ANZ, most recently as Digital Experience Director at dentsu New Zealand.

"I'm truly impressed by the high calibre of work the agency delivers and the dedication the team shows to achieving client success. Orange Line's commitment to cutting through the noise and focusing on what drives real growth for clients is refreshing and I'm excited to be part of a team that prioritises impact and results," said Taupaca.

Dani Maynard has been appointed as Communications Lead, responsible for crafting and executing communication strategies for both the agency and its clients.

Maynard, previously with global technology company WiseTech Global, said: "I'm thrilled to join Orange Line during such an exciting growth phase. I'm eager to bring fresh ideas and perspectives to the table, and to contribute to the innovative and dynamic environment that Orange Line is renowned for."

Other new hires include Rinka Owen as Senior SEO Executive, Tess Botham-Barnes as Outreach Coordinator, and Suruchi Sehgal as Paid Media Manager. The agency has also announced promotions within its ranks, with Veronika Warren moving to Head of SEO and Annie Shao being promoted to Senior Communications Manager. The media team has been expanded with the appointments of David Fechney and Angus Crawford as Paid Media Executives, and Victoria Lee as Paid Media Coordinator.

Co-Founder of Orange Line, David Klein, said: "Our recent hires and promotions reflect the momentum we've built as an agency. As our portfolio of clients continues to expand, so does our need for exceptional talent. We're incredibly proud of the team we've assembled—their expertise, creativity, and dedication will drive our success and the success of our clients. We look forward to continuing to push the boundaries of what's possible for our clients."

All appointments and promotions are effective immediately.