Resolution Design, a part of the M&C Saatchi Group, has been appointed by the Australian War Memorial to design and produce compelling stories and immersive experiences. These experiences, set to be open to the public in early 2026, are part of an upgrade and development project for the Memorial, which is ranked among the top 10 free tourist attractions worldwide.

The project marks a new era for the Australian War Memorial and is part of an upgrade and development project. Resolution Design will focus on delivering multimedia immersive experiences and cinema-style documentaries that touch on aspects and experiences of life in war zones spanning World War 1, World War 2, and the war in Afghanistan.

The Australian War Memorial's primary purpose is to commemorate the sacrifice of Australians who have died in war or on operational service and those who have served the nation in times of conflict. The development project began in 2019 and is anticipated to be complete by 2028. More information about the Development Project plans is available on the Memorial’s website.

Digital Innovator, Creative Producer and Director at Resolution Design, Jeffrey Jaffers, said: "The relationship with the Australian War Memorial has been ten years in the making and with this project specifically, it's been a privilege to learn more about people’s stories. Ordinary people in extraordinary circumstances and how the human spirit prevails in times of conflict. Connecting people with these stories through our work with the Australian War Memorial is a privilege."