Independent technology company PubMatic has appointed Ricky Chanana as Director, Advertiser Solutions, ANZ.

Chanana, who brings nearly two decades of experience in the media and marketing industry, will be tasked with leading PubMatic's advertiser solutions business across the region. His role will involve working closely with key agency and brand partners to drive growth and strengthen relationships across the programmatic landscape.

Chanana's previous roles include Chief Growth Officer at RC Consulting, Head of Sales for Twitch (Amazon) in Australia and New Zealand, and senior roles at Unruly/NewsCorp, Maxus (GroupM), and MEC (GroupM). His appointment follows the recent hiring of Laura Greally as Marketing Director APAC at PubMatic.

"I am thrilled to welcome Ricky to the team. His extensive relationships across the market, combined with his humble and engaging approach, make him an exceptional leader. Ricky joins us at a time when the PubMatic business in ANZ is growing rapidly, and I have no doubt that his leadership will enhance our buyer interactions and drive continued success," said Regional Director, ANZ at PubMatic, James Young.

Chief Revenue Officer, APAC at PubMatic, Jason Barnes, said: "We are excited to have Ricky on board. His depth of experience in the media and ad tech industries, along with his understanding of the ANZ market, positions him perfectly to lead our agency sales strategy. I’m confident that his expertise will help us continue to deliver outstanding results for our partners."

Chanana himself is looking forward to the opportunities that lie ahead. "I’m very excited to join the PubMatic ANZ team at such a transformative time for the digital advertising industry," he said. "With the rapid growth of connected TV and online video, shifting consumer behaviours, and new, dynamic inventory emerging, there’s never been a better time to be part of a market-leading technology company like PubMatic. I’m looking forward to building on the strong relationships the team has already established across the region and driving further success for our clients."