In a first-of-its-kind collaboration, Coca-Cola and OREO are joining forces to launch two exclusive and limited-edition products: the OREO Coca-Cola Sandwich Cookie and the Coca-Cola OREO Zero Sugar Limited Edition.

The campaign and products are inspired by friendships and aim to bring friends together, with the new products available for a limited time only.

The campaign also introduces the 'Bestie Mode Digital Experience', an exclusive platform and musical experience created in partnership with Spotify. This unique experience is designed for friends to merge their music tastes together, further emphasising the campaign's focus on friendship and shared experiences. By scanning Coca-Cola and the OREO brand products, fans can follow the steps to explore ‘Bestie Mode’ and sync up music preferences with their bestie. Spotify Free users will also be invited to access the bestie experience via on platform promotion.

The OREO Coca-Cola Sandwich Cookie and the Coca-Cola OREO Zero Sugar Limited Edition will be available in Australia from 9th September and in New Zealand from September across major and independent retailers. A frozen variation of the Coca-Cola OREO Limited Edition will also be available in Australia at participating Macca’s restaurants nationwide and via the MyMacca’s app later this year, for a limited time only.

Kate Miller, Senior Marketing Director at Coca-Cola South Pacific, said, “Coca-Cola Creations is all about infusing the iconic Coca-Cola brand with new expressions of creativity, allowing Australian and New Zealand fans to experience the Real Magic of Coca-Cola.”

Ben Wicks, Vice President Marketing – Australia New Zealand, added, “At OREO, we pride ourselves on taking our customers on a delightful journey by bringing innovation and playfulness into our delicious cookies,” and “We are excited to unveil our latest innovation, OREO Coca-Cola Sandwich Cookie, which is the result of an exciting collaboration that pushes the boundaries of flavour innovation to captivate consumers' taste buds and imagination.”

Coca-Cola in Australia and New Zealand is a total beverage company, with products sold in more than 200 countries and territories. Mondelez International, the company behind OREO, is one of the world’s largest snacking companies, with OREO being the World’s No. 1 cookie, available in more than 100 countries around the globe.