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Posted 04/06/2024 10:49am

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Tangram takes the helm,
Uniplan's digital shift,
Innovation swells.

In partnership with
Salesforce

Uniplan appoints Tangram to spearhead digital transformation

Australian-based agency Tangram has been selected by event-services business Uniplan to lead its digital transformation following a competitive pitching process.

Tangram, which has recently expanded its team across Asia Pacific, Europe, and the UK, will streamline and consolidate operations for Uniplan, implementing new platforms and technology to standardise processes across Uniplan's eight global offices.

"We're excited to work with Uniplan and our global team is well-positioned across EMEA and APAC to help support this transformative roadmap. We are passionate about partnering with forward-thinking agencies like Uniplan, who prioritise digital-first innovations to drive sustainable growth," saidpartner at Tangram, Christian Arpe-Hansen.

Uniplan is an independent brand experience agency with over 300 employees across eight offices in Europe, Asia, and the Middle East. The agency has a strong client base in the automotive industry, partnering with brands such as Audi, BMW, Hyundai, Porsche, Mercedes-Benz, and more.

"Our extensive RFP process aimed to identify the best partner, and Tangram stood out for their unparalleled experience in implementing technology and processes across multiple markets. Their industry expertise and stellar reputation make them the ideal partner as we embark on our broader transformation program," said Uniplan's chief information officer, Todd Nash.

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