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Posted 02/09/2024 10:48am

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DB Cosmetics, ICON Management commence model search with marie claire

Designer Brands (DB) Cosmetics and ICON Management have commenced their annual Unsigned Model Search, with Are Media's marie claire as the official media partner.

The initiative aims to find fresh faces for DB Cosmetics' 'I design me' campaign, and is open to Australians over the age of 18, regardless of size, identification, ethnicity, or ability, with the aim of platforming 'real' Australians with compelling stories to share.

This year's competition will be fronted by TV and film actor Sarah Roberts, as ambassador. "I'm thrilled to be part of an initiative that not only celebrates beauty in all its forms but also empowers everyone to chase their dreams. The Unsigned Model Search is about finding exciting, authentic talent and I can’t wait to see the incredible individuals who will step forward this year," she said.

The search will host invite-only castings in Brisbane, Sydney, and Melbourne. Up to 15 finalists will present to an industry judging panel, including ICON Management Founder and CEO, Chelsea Bonner, Total Beauty Network CEO, Liz Webster, and Daily Telegraph’s Entertainment Editor, Jonathan Moran. Up to eight winners will be chosen and named as the new faces of the DB Cosmetics 'i design me' campaign.

CMO of Total Beauty Network, Amanda Connors, highlighted the importance of the partnership with ICON Management. "Designer Brands Cosmetics partnership with ICON Management has always been about representing real Australians from our community, empowering individuals to embrace their uniqueness and break into an industry that is often seen as exclusive. We believe in making beauty accessible to everyone. We are excited to be collaborating again with ICON Management for this year’s search."

ICON founder and CEO, Chelsea Bonner, said: "Over the past 6 years The Unsigned Model Search has become a platform for redefining beauty standards in the modelling industry. We are excited to continue this journey with DB Cosmetics, a brand that shares our vision of inclusivity and diversity. People who may never have thought they could have a career in the talent industry are given a voice and introduced to a whole new world of possibilities."

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