Netflix has laid out plans to bring its ad tech in-house by the end of 2025, doing away with it's reliance on external partners.
The Australian Communications and Media Authority (ACMA) has issued Pizza Hut Australia a hefty $2,502,500 fine for breaching Australian spam laws, following an investigation into more than 10 million marketing messages across a four-month period from January to May 2023.
Southern Cross Media Group (SCA) has turned down a revised acquisition deal from ARN Media (ARN) that would have seen the network acquire certain SCA radio assets, and become the sole owner of the joint digital audio assets of ARN and SCA.
Multi-channel advertising platform, StackAdapt, has appointed former Qualtrics marketer Ryan Nelsen as its new Chief Marketing Officer.
Australian ready-to-wear brand Zimmermann has launched an immersive brand space at Le Bon Marché in Paris, designed by Amplify Paris.
Integral Ad Science (IAS) has launched the IAS Election Lab, an initiative designed to provide advertisers with actionable insights during the 2024 global elections.
Fresh readership figures show written news retaining its broad reach, with 97% of Australians aged 14+ consuming news in any given month. Get the facts
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