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Market Voice

Market Voice

Changing channel: Second screening, content recognition, QR codes on CTVs driving big results for brands

By Nicole Bence - National Sales Director of Digital, Seven West Media | Partner Content

5 April 2022 3 min read

By Nicole Bence - National Sales Director of Digital, Seven West Media | Partner Content

5 April 2022 3 min read

Market Voice

Market Voice

The future of the ad-supported viewing experience – and why marketers need to think way beyond BVOD

By Diane Ho - National Digital Sales Director, Paramount | Partner Content

4 April 2022 3 min read

By Diane Ho - National Digital Sales Director, Paramount | Partner Content

4 April 2022 3 min read

Market Voice

Market Voice

The ‘360-degree view of the customer’ has failed - it’s time to move on

By Naomi Ko - Senior Product Marketing Manager, SAP Customer Experience | Partner Content

22 February 2022 3 min read

By Naomi Ko - Senior Product Marketing Manager, SAP Customer Experience | Partner Content

22 February 2022 3 min read

Deep Dive

By Paul McIntyre and Sam Buckingham-Jones -

14 February 2022 6 min read

Market Voice

Market Voice

Personalisation smashed Christmas sales records. But the average retailer uses 44 systems to manage CX: Why you need a digital HQ in 2022

By Jo Gaines, - AVP, Salesforce Digital360 | Partner Content

25 January 2022 4 min read

By Jo Gaines, - AVP, Salesforce Digital360 | Partner Content

25 January 2022 4 min read

Deep Dive

By Paul McIntyre, Brendan Coyne & Sam Buckingham-Jones -

6 December 2021 7 min read

News

News

Alpha Digital names new Melbourne commercial director

By Sam Buckingham-Jones - Senior Writer

9 November 2021 2 min read

By Sam Buckingham-Jones - Senior Writer

9 November 2021 2 min read

Market Voice

Market Voice

CFOs are questioning ROI on booming loyalty programs: Here’s how to flip your loyalty program from a Capex drain to a money-making machine

By Jonathan Hopkins - Founding Partner, Sonder | Partner Content

18 October 2021 4 min read

By Jonathan Hopkins - Founding Partner, Sonder | Partner Content

18 October 2021 4 min read

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