Search | Mi3

Deep Dive

CommBank's analytics chief on how its AI-powered 'Customer Engagement Engine' is changing everything

By Paul McIntyre - Executive Editor

21 September 2020 6 min read

By Paul McIntyre - Executive Editor

21 September 2020 6 min read

News

Adgile Media signs new real-time measurement partnership with GroupM

By Press release - Adgile Media

21 September 2020 3 min read

By Press release - Adgile Media

21 September 2020 3 min read

Industry Contributor

Appocalypse not now: the latest on Apple's delay to major user tracking changes

By Chris Brinkworth, Principal Owner - SynergyStack Australia

9 September 2020 5 min read

By Chris Brinkworth, Principal Owner - SynergyStack Australia

9 September 2020 5 min read

Deep Dive

Getting off the ‘performance marketing drug’: Catch CMO Ryan Gracie on building brand equity, going above the line for customer acquisition and spending more on marketing

By Josh McDonnell - Senior Writer

8 September 2020 6 min read

By Josh McDonnell - Senior Writer

8 September 2020 6 min read

Deep Dive

Former Foxtel, News Corp boss Peter Tonagh on legacy media’s challenged future, why he’s backing niche players and the merits of “soft socialism” in business

By Paul McIntyre - Executive Editor

7 September 2020 6 min read

By Paul McIntyre - Executive Editor

7 September 2020 6 min read

Industry Contributor

Tech and AI was meant to kill or transform marketers but the predictions are losing appeal

By Willem Paling, Director of Customer & Growth Analytics

31 August 2020 5 min read

By Willem Paling, Director of Customer & Growth Analytics - IAG

31 August 2020 5 min read

News

MiQ and Samba TV enter partnership focused on enhancing reach and frequency across digital video platforms for marketers

By Press release

25 August 2020 3 min read

By Press release - MiQ

25 August 2020 3 min read

Deep Dive

Shift happens: Sorrell’s S4 Capital APAC CEO Michel de Rijk on why his boss couldn’t reinvent WPP, the arbitrage model of Xaxis and what S4 plans for Australia

By Paul McIntyre - Executive Editor

24 August 2020 6 min read

By Paul McIntyre - Executive Editor

24 August 2020 6 min read

News

Seven enters new data and analytics partnership with TEG Analytics, launches customer data platform, 7REDiQ

By Press release

24 August 2020 1 min read

By Press release - Seven

24 August 2020 1 min read

News

Vizeum integrates into iProspect as Dentsu restructure continues

By Press release - Dentsu

24 August 2020 2 min read

By Press release - Dentsu

24 August 2020 2 min read