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Scibids launches in Australia, hires James Whitbread as country manager

By Sam Buckingham-Jones - Deputy Editor

9 February 2022 2 min read

By Sam Buckingham-Jones - Deputy Editor

9 February 2022 2 min read

Industry Contributor

By Anshika Grover - Innovation Strategy Lead, Optus | Scholar, The Marketing Academy

7 February 2022 6 min read

Market Voice

Market Voice

Twitter’s brand safety solutions: How to protect your number one asset — your reputation

By Angus Keene - Acting Managing Director, Australia & New Zealand, Twitter | Partner Content

1 February 2022 4 min read

By Angus Keene - Acting Managing Director, Australia & New Zealand, Twitter | Partner Content

1 February 2022 4 min read

News

News

Seven enlists Amplified Intelligence for eight week audience attention survey

By Sam Buckingham-Jones - Deputy Editor

27 January 2022 2 min read

By Sam Buckingham-Jones - Deputy Editor

27 January 2022 2 min read

Market Voice

Market Voice

Industry innovation in new tech, AI/ML, attention metrics soared in 2021 – now let’s use it

By Andrew Dixon - VP of Sales ANZ, Amobee | Partner Content

1 December 2021 3 min read

By Andrew Dixon - VP of Sales ANZ, Amobee | Partner Content

1 December 2021 3 min read

Market Voice

Market Voice

The tech behind Out of Home audience targeting: How oOh! built an AI-powered recommendation engine that is driving huge sales growth

By - Ian Grant, Head of Audience, Marketing and Content Technology, oOh!media & Nadav Yogev, Head of Engineering, oOh!media | Partner Content

7 November 2021 4 min read

By - Ian Grant, Head of Audience, Marketing and Content Technology, oOh!media & Nadav Yogev, Head of Engineering, oOh!media | Partner Content

7 November 2021 4 min read

Market Voice

Market Voice

CFOs are questioning ROI on booming loyalty programs: Here’s how to flip your loyalty program from a Capex drain to a money-making machine

By Jonathan Hopkins - Founding Partner, Sonder | Partner Content

18 October 2021 4 min read

By Jonathan Hopkins - Founding Partner, Sonder | Partner Content

18 October 2021 4 min read

News

By Josh McDonnell - Senior Writer

29 September 2021 2 min read

Market Voice

Market Voice

The rise of machine learning: navigating pitfalls, exploiting marketing opportunities and avoiding hyperbole – and what to do first to drive ROI

By James Dixon - Chief Digital Officer & Co-Founder - Atomic 212° | Partner Content

17 August 2021 6 min read

By James Dixon - Chief Digital Officer & Co-Founder - Atomic 212° | Partner Content

17 August 2021 6 min read

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