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News

Telstra hunts for new CMO in reshuffle; Jeremy Nicholas to lead telco’s digital channels as brands ‘defined increasingly by their customer experience’

By Paul McIntyre - Executive Editor

5 April 2022 3 min read

By Paul McIntyre - Executive Editor

5 April 2022 3 min read

News

News

Supermarkets shopping: Grocery giants all in play with agency partners as Coles cuts WPP from review over WW work but Publicis, Omnicom clear over potential Aldi, IGA, 7-Eleven, Suncorp conflicts; Aldi reviews media – Accenture Interactive enters fray

By Brendan Coyne - Editor

4 April 2022 3 min read

By Brendan Coyne - Editor

4 April 2022 3 min read

Deep Dive

Deep Dive

Nine reveals first media attention data from Prof. Karen Nelson-Field: Mobile beats Connected TV which beats broadcast for active attention; YouTube feels heat for viewer 'skip ad button' focus, not ads

By Paul McIntyre and Sam Buckingham-Jones

4 April 2022 7 min read

By Paul McIntyre and Sam Buckingham-Jones -

4 April 2022 7 min read

News Plus

News Plus

Updated: Google names ‘top 3%’ search agencies in Australia, minnows make cut, questions raised on cull criteria – 84 agencies listed

By Brendan Coyne - Editor

28 March 2022 4 min read

By Brendan Coyne - Editor

28 March 2022 4 min read

News

News

TPG Telecom consolidates commercial marketing under Rob Holmes, Saatchi & Saatchi primed for Vodafone creative account

By Brendan Coyne - Editor

23 March 2022 2 min read

By Brendan Coyne - Editor

23 March 2022 2 min read

News Plus

News Plus

Bohemia’s Brett Dawson to lead M&C Saatchi’s international expansion into media, commerce; global hunt on for replacement

By Paul McIntyre - Executive Editor

22 March 2022 5 min read

By Paul McIntyre - Executive Editor

22 March 2022 5 min read

Industry Contributor

Industry Contributor

The earned is not always enough: Why corporate comms is eyeing off paid media

By Neil Shoebridge - Co-Founder and Partner, SKMG

21 March 2022 5 min read

By Neil Shoebridge - Co-Founder and Partner, SKMG

21 March 2022 5 min read

Industry Contributor

Industry Contributor

If agency heads can't say no to a pitch, they lose all their power, all their profit and eventually, all of their business

By Dan Beaumont - Managing Partner, The Royals

16 March 2022 4 min read

By Dan Beaumont - Managing Partner, The Royals

16 March 2022 4 min read

News

News

30 execs picked for Marketing Academy’s 2022 Scholarship Program – see the list of next generation leaders here

By Staff Writer

16 March 2022 5 min read

By Staff Writer -

16 March 2022 5 min read

News Plus

News Plus

Kaimera signs up to Karen Nelson-Field’s attention planning platform in bid to reward better CX, engagement

By Brendan Coyne - Editor

2 March 2022 2 min read

By Brendan Coyne - Editor

2 March 2022 2 min read