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Industry Contributor

Fracturing of live sport audiences spells trouble for everyone, society included

By Nicola Lewis, Chief Investment Officer - GroupM

9 September 2019 3 min read

By Nicola Lewis, Chief Investment Officer - GroupM

9 September 2019 3 min read

News

PHD, OMD lead MFA Awards finalists - here's the full line-up

By Media release

2 September 2019 3 min read

By Media release - MFA

2 September 2019 3 min read

Industry Contributor

Dump the single channel sell job - it's pointless and self-serving

By Lou Barrett, Managing Director, National Sales - News Corp Australia

26 August 2019 2 min read

By Lou Barrett, Managing Director, National Sales - News Corp Australia

26 August 2019 2 min read

News

News media see cross platform audience growth

By NewsMediaWorks - Media release

26 August 2019 1 min read

By NewsMediaWorks - Media release

26 August 2019 1 min read

Industry Contributor

Ex-News Corp exec unveils an 'attention economy' holding company, plans shake-up of clickbait, vanity metrics

By Professor Karen Nelson-Field - University of Adelaide, Centre For Amplified Intelligence

19 August 2019 2 min read

By Professor Karen Nelson-Field - University of Adelaide, Centre For Amplified Intelligence

19 August 2019 2 min read

Industry Contributor

UK's biggest post-war ad campaign aside, there's a global Brexit fallout coming for marketing - Australia too

By Nicola Lewis, Chief Investment Officer - GroupM

19 August 2019 2 min read

By Nicola Lewis, Chief Investment Officer - GroupM

19 August 2019 2 min read

Industry Contributor

I'm biased but the 'orgy of short-sightedness' is hurting marketing

By Lou Barrett, Managing Director, National Sales - News Corp Australia

19 August 2019 2 min read

By Lou Barrett, Managing Director, National Sales - News Corp Australia

19 August 2019 2 min read

Industry Contributor

Viacom-CBS merger close, ad sales up for Ten's owner

By Paul McIntyre - Executive Editor

12 August 2019 2 min read

By Paul McIntyre - Executive Editor

12 August 2019 2 min read

News

GroupM makes Cameron King first chief technology & transformation officer

By Media release - GroupM

5 August 2019 2 min read

By Media release - GroupM

5 August 2019 2 min read

The Deep Dive

ACCC's pro-privacy push on 'marketing surveillance' could see 40% of online users vanish from tracking and targeting

By Paul McIntyre - Executive Editor

29 July 2019 6 min read

By Paul McIntyre - Executive Editor

29 July 2019 6 min read