Intuit Mailchimp has appointed adtech leader Anthony Capano as its first Regional Director for Australia and New Zealand (ANZ).

It marks the end of what was a brief stint at Amplified Intelligence for Capano, having only joined the measurement platform as Global Head of SaaS in February.

Capano brings over two decades of leadership experience in the adtech industry to his new role, having also spent 10 yeats at Rakuten Advertising, most recently as Managing Director, and before that, a decade at Salmat. In his new role, Capano will be responsible for overseeing Mailchimp's commercial operations in the ANZ region.

The appointment comes ahead of Intuit Mailchimp's upcoming 'From: Here, To: There' conference in Sydney.

"Joining Mailchimp is an opportunity to join the pioneer in email marketing and automation. Mailchimp's established presence and reputation in the market, with thousands of loyal customers benefiting from its innovative solutions, presents an incredible opportunity to make a meaningful impact. I look forward to partnering closely with our ANZ clients and partners, empowering them with best-in-class technologies to drive growth and deliver exceptional results." said Capano.

Head of International at Intuit Mailchimp, Adam Anger, said: "We’re excited to welcome Anthony to our team. He brings extensive experience and proven industry leadership to the team and has a strong track record of driving growth and fostering strategic partnerships. Australia & New Zealand are priority markets for Mailchimp, and Anthony’s deep understanding of the region will strengthen our presence while furthering our mission to power prosperity for small and mid-size organisations in ANZ."

Intuit Mailchimp is an email and marketing automations platform for growing businesses. It was acquired by Intuit Inc. in 2021. Intuit Inc. is a global financial technology platform that also owns TurboTax, Credit Karma, and QuickBooks.