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Posted 23/01/2024 9:22am

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New leaders step in,
Quantcast's APAC vision,
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Quantcast bolsters APAC leadership with trio of senior appointments

Global advertising technology company, Quantcast, has announced three significant appointments to its senior leadership team in its Singapore office.

The new hires include Lavin Vaswani as Commercial Director, Asia; Jayaram Gopinath Nagaraj as Group Agency Lead, Asia; and Joyce Seah as Head of Client Success, APAC. All three will be based in Quantcast’s Singapore office and report to Sonal Patel, Vice President APAC.

Vaswani brings over 15 years of experience in media sales across Asia to the table, having previously held the position of Sales Account Director for Twitch, as well as sales executive roles at Adara, Microsoft, and Admax. "I’m excited to be joining Quantcast as it continues to gain market share in Asia. As someone who has worked for nearly two decades in the Asian media sales sector, I’m looking forward to bringing my expertise to the Quantcast team," said Vaswani.

Gopinath Nagaraj, the new Group Agency Lead, Asia, has a strong background in agency development, having previously worked at Meta as APAC Agency Development Lead and as an Agency Partner. He also served as General Manager for Blaze Digital in Malaysia, and Head of Digital for Astro Radio.

According to Gopinath Nagaraj, "2024 is set to be a huge year for digital in Southeast Asia, and Quantcast is poised to be at the forefront of this expansion. I’m delighted to be joining the business during this growth phase and look forward to driving both new business and elevating the Quantcast offering for our clients."

Joyce Seah, the new Head of Client Success, APAC, brings nearly 15 years’ experience across ad tech, programmatic and social media. Seah has previously worked at Facebook as a Regional Solutions Partner, and at Amnet and Publicis Groupe as an account director. Seah said, "Having worked in both Australia and Asia, I have a deep understanding of the digital and programmatic space across APAC. It’s a dynamic market, where strong client relationships, driving revenue and delivering ROI are critical. Quantcast has always been ahead of the curve when it comes to delivering for its clients; I’m thrilled to join the business and further its mission of providing more effective, efficient digital advertising."

Sonal Patel, Vice President of APAC at Quantcast, expressed her delight at the new appointments, saying, "I’m delighted to continue our growth and expansive operations with these new hires. With both Vaswani and Gopinath and Seah overseeing client success, we are well-positioned to carry out our growth plans in 2024."

Quantcast CEO, Konrad Feldman, also expressed his excitement about the new leadership team for the Asian client base. "We’re thrilled to be heading into 2024 with a new leadership team for our Asian client base. All three new appointments bring a wealth of experience and a proven track record in programmatic, sales and tech to Quantcast, We’re excited to continue our growth in the region this year."

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