Nick Henderson has been appointed as Lead, Revenue Solutions for New Zealand at Magnite, in a newly created role. Henderson will be working closely with Yael Milbank, Managing Director for ANZ at Magnite. His responsibilities will include building key relationships with premium publishers, demand partners, and agency decision-makers, as well as exploring new growth opportunities.

Henderson brings over nine years of experience from GroupM, where he served most recently as Solutions Architect. His extensive programmatic knowledge and agency-side experience are expected to be instrumental in his new role.

"We are thrilled to have Nick on board. His extensive programmatic knowledge and experience working agency-side will be instrumental in our unwavering commitment to deliver results for our valued clients. I'm looking forward to the positive impact he will bring in his role by fostering partnerships that will fortify and drive our business forward in the region," said Yael Milbank, Managing Director ANZ at Magnite.

According to Henderson,, "New Zealand is such a unique and innovative market and I'm looking forward to actively contributing to Magnite's continued success here. I'm very optimistic about the next evolution of the NZ marketplace and I can't wait to get stuck into the work with our premium publishers and demand partners."

Magnite claims to be the world's largest independent sell-side advertising company, with offices across North America, EMEA, LATAM, and APAC.