TVSN, Australia's leading video e-commerce retailer, has signed a new agreement with the Seven Network for the exclusive free-to-air national broadcast of TVSN.

This partnership will see TVSN transition all its Australian metropolitan and regional free-to-air broadcasts from its existing partners, TEN and WIN, to Seven. The changeover will commence on 1 July 2024.

TVSN operates 24/7, offering products presented by leading experts and international celebrities, live demonstrations, and customer testimonials. The retailer has a presence across various platforms, including live and on-demand television, e-commerce sites, and mobile applications.

The new agreement will see TVSN available on Channel 77 in the capital cities, Channel 67 in regional markets, and 7plus nationally. This move is expected to enhance the viewing experience for a wider audience across Seven’s extensive network of metro and regional audiences, as well as their growing digital platforms.

"We are excited about this new media and distribution partnership with Seven. At TVSN, we are leaders in selling through video content, bringing customers the best local and exclusive international brands, much-loved products, and unique celebrity finds. This partnership will deliver an enhanced viewing experience to a wider audience across the vast dynamic network of Seven’s metro and regional audiences as well as their growing digital platforms," said Judy Deuchar, TVSN’s Chief Executive Officer.

TVSN is part of Direct Group, a leading direct-to-consumer retailer with a portfolio of online, social, and catalogue brands that include Innovations, Infashion, Reader’s Digest, GAIA, Fox Collection, and Entertainment Masters.

Kurt Burnette, Seven West Media Chief Revenue Officer, said: "TVSN is a significant player in the home shopping experience and the broader premium video marketplace, which is a key focus for Seven. We are delighted to welcome the brand to Seven. TVSN will be an attractive addition to the great content of Seven and 7plus, and our strategy to engage and connect with Australians consumers in new ways. The move by TVSN to the screens of Seven also highlights the effectiveness of the Seven West Media assets as the best in market to grow brands, sell product and offer content distribution and amplification."

The transition will also see TVSN offering "exciting offers to customers" during the changeover period, ensuring a smooth transition for its loyal customer base.