Pedestrian Group and Suntory BOSS Coffee are reviving VICE Magazine Australia in print, in a move that celebrates craftsmanship and pays homage to the magazine's roots. The special-edition print run, themed 'The Crafted Issue', is set to hit the streets of Sydney and Melbourne from December 18.

VICE Magazine, first launched in the mid-90s, has been published globally and is known for its edgy, street-smart content. This Australian revival, limited to 5,000 copies, is a nod to Suntory BOSS Coffee’s 31 years of craftsmanship. The magazine will feature a diverse range of craft, from the intricate process of ballet shoe breaking to the art of food fermentation.

The content is the brainchild of the VICE AU/NZ editorial team, with photography contributions from Oliver Wensing, Seiya Taguchi and Sly Morikawa. The magazine's art direction draws inspiration from past Y2K editions, featuring a blend of street photography and photo essays.

Featured talent includes fashion designer Akira Isogawa, hair stylist Yuta Hoshi and artist Jade Kenji. 'It’s been an ambition of the entire VICE team to bring the magazine back since we relaunched in Australia two years ago. Print is, after all, the origin story of VICE... We’re all thrilled to be re-introducing it, in a way that looks modern and fresh while also honouring the old school VICE aesthetic,' said Brad Esposito, VICE AU/NZ’s head of editorial.

Josh Wheeler, Head of Energy and Transformation at Frucor Suntory Oceania, echoed this sentiment. 'Our partnership with VICE amplifies this commitment, by showcasing the beauty of diverse art and stories, all while honouring the creators and their visionary perspectives. Suntory Boss Coffee is more than just coffee; it's a journey through Japanese culture and craftsmanship, which we hope to amplify through this limited-edition issue of the magazine,' he said.

The 80-plus page publication will be available for free in various retail stores, bars and live music venues across Sydney and Melbourne. This partnership between Pedestrian Group and Suntory BOSS Coffee is not just a revival of a beloved magazine, but a celebration of craftsmanship in all its forms.