The Australian Influencer Marketing Council (AiMCO) has revealed the finalists for the 2024 AiMCO Awards. A total of 127 finalists have been selected from hundreds of entries, indicating a vibrant and competitive influencer industry. The top awards of the night, the AiMCO Most Influential Creator Award and the AiMCO Most Influential Industry Award, will be chosen from the winners across the industry and creator categories.

This year's awards will focus on the theme of 'The Creator Influence'. Three new categories have been introduced to this year's awards: Best Creator Podcast, Best Gifting Campaign, and Best Talent Agency. These additions reflect the evolving landscape of the influencer industry and the diverse ways in which creators are making their mark.

AiMCO has assembled a panel of around 100 industry experts to judge the award submissions. Now in their fourth year, the awards are set to culminate with a special event next February. The 2024 AiMCO Awards’ Premier Partners are GroupM and Hello Social, with Major Sponsors including influencer marketing technology service Fabulate, and management service Talentpay. Gifting sponsors include Colgate, Madebox Co. and Sticki.

AiMCO Board Chair and Social Law Co-Founder, Tegan Boorman, commented on the record-breaking number of entries. "The 2024 AiMCO Awards have already proven to be our biggest yet with a record number of entries submitted across all categories. The high calibre of entries really highlights the momentum we are seeing in the influencer industry and the crucial role content creators play for many brands’ marketing strategies. I am looking forward to celebrating them all on awards night. Congratulations to all of our finalists."

Patrick Whitnall, AiMCO Managing Director, also acknowledged the growth and diversity of the sector. "The AiMCO Awards attracted a record number of entries this year with a strong and diverse representation of creators, brands and agencies, which is a clear demonstration of the growing influencer sector for both creators and brands. I’d like to thank our judges and sponsors for helping to make our awards bigger and better this year."

This year’s finalists are below and can also be found at https://aimco.awardstage.com/