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Posted 20/03/2024 4:50pm

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A creative shift,
Thinkerbell's new tinker star,
Moodley takes the helm.

In partnership with
Salesforce

Thinkerbell's Sesh Moodley elevated to executive creative tinker

Thinkerbell has promoted Sesh Moodley into the role of Executive Creative Tinker.

Moodley joined the agency as Head Creative Tinker in May 2020, bringing with him over two decades of experience from creative leadership positions across the UK, Australia, and USA, including stints at Crispin Porter + Bogusky, AKQA, 72andsunny, Saatchi & Saatchi, and Victor & Spoils.

At Thinkerbell, Moodley has been instrumental in the growth of the North agency, leading several of Thinkerbell’s most acclaimed pieces of work, such as Climate Warriors and Invisible Fires for NRMA Insurance, CGU’s Tall Poppy and Furphy’s What the Truck.

"I’ve had the pleasure of working with Sesh for many years and his desire to agitate for brilliant ideas only seems to grow stronger. He perfectly embodies the Thinkerbell model of Measured Magic and is always looking for ways to push boundaries," said Thinkerbell North Chief Creative Tinker, Paul Swann.

Moodley's work continues to deliver 'measured magic' for clients like Menulog, co-directing Wu Tang Clan legend Inspectah Deck for ‘Dolla Dolla Deals’ and getting paparazzi snaps for a custom designed delivery bag worn by Christina Aguilera.

"I’ve loved being part of the growth of Thinkerbell over the last four years. We've got an amazing roster of ambitious clients and a model that liberates creativity, I couldn’t be more excited about the next chapter," Moodley said.

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