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Posted 05/04/2024 6:56pm

Pic: Midjourney

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hAIku

Disney's magic touch,
Brings joy to hospital wards,
A child's smile, such clutch.

In partnership with
Salesforce

Disney magic transforms Sydney Children's Hospitals

The Sydney Children’s Hospitals Foundation (SCHF) and Sydney Children’s Hospitals Network (SCHN) have partnered with The Walt Disney Company to brighten the hospital experience for children and their families.

Over 200 Disney murals and digital displays have been installed in clinical spaces, featuring iconic Disney characters and storytelling. The official unveiling of the murals and digital installations was marked by a surprise visit from Mickey Mouse himself.

"The creative installations help make visiting a hospital more enjoyable for both children and families, sparking joy during what can otherwise be a stressful time. The new murals create a source of distraction for patients featuring bright and interesting displays they can look at, talk about, and interact with," said Director of Allied Health at Sydney Children’s Hospitals Network, Bobbi Henao Urrego.

The installations are now present in the Outpatients, Orthotics and Audiology departments at Sydney Children’s Hospital, Randwick, and in the Orthopaedics and Kids Rehab departments of The Children’s Hospital at Westmead. A mobile movie theatre for screening in-season Disney films has also been installed at Bear Cottage.

"We are excited that the power of philanthropy has been able to bring this collaboration to Australia for the very first time, and we are very thankful to Disney for making it possible. The impact this program will have on the patients and families being cared for in hospital will be extraordinary. Having well-loved characters and well-known stories in the clinical space will lift spirits and allow patients to make happy memories while in hospital," said CEO of SCHF, Kristina Keneally.

The program was designed by Disney Imagineers, with input from child life therapists, to support clinicians and bring joy, comfort, and entertainment to patients. In addition, 20,000 Disney care packages are being distributed to children to support their health journeys. The themed bags include playing cards, a kaleidoscope, a journal, a Pop-It bubble toy, and an augmented reality-enabled postcard for viewing through the 'Disney Team of Heroes' mobile app.

"We’re thrilled to support two of Australia’s biggest children’s hospitals. We’ve collaborated to create specially designed spaces that are unique to their setting and bring Disney magic to life. We love seeing the many ways our characters and stories can provide a positive boost to kids and families when they need it most," said Senior Vice President and Managing Director of The Walt Disney Company Australia and New Zealand, Kylie Watson-Wheeler.

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