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Posted 02/04/2024 3:25pm

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New hires join the team,
Global luxury, travel gleam,
Mint Partners' new dream.

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Salesforce

The Mint Partners bolsters global travel and luxury expertise

Independent creative communications agency, The Mint Partners (MINT), has expanded its global travel and luxury category expertise with the appointment of two new account directors, Alexandra Bryant and Lucy Gallagher.

Bryant joined the agency in October after relocating to Sydney from the London. With a strong background working with leading hospitality and lifestyle agencies, she will lead MINT's luxury travel clients, including the newly signed JW Marriott Gold Coast, W Brisbane, The Ritz Carlton Perth, and luxury cruise line Seabourn.

Gallagher's experience has seen her work with hotels, tourism and lifestyle brands in Australia and the UK. Based at MINT’s Melbourne office, she will work across the national client mix, including Crystalbrook Collection, Marriott International Fiji Resorts, Ayrburn and international travel acquisitions.

Chief Executive Officer at The Mint Partners, Genevieve Taubman, said: "As we continue to grow our client base in international markets, Alexandra and Lucy both bring very strong credentials to the agency with established industry relationships and a demonstrated track record for delivering valued results. Our international client roster currently spans a number of overseas markets, and we are looking to increase our market presence in South East Asia, Japan, Europe and the USA over the next 12 months."

The Mint Partners maintains an on-ground presence in four locations, with a head office and showroom in Paddington, Sydney; an office in South Yarra, Melbourne; and on-ground presence in Brisbane and Auckland, NZ.

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