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Industry Contributor

Industry Contributor

P&G CMO: Google and Facebook clean-up efforts deserve credit

By Paul McIntyre - Executive Editor

23 June 2019 2 min read

By Paul McIntyre - Executive Editor

23 June 2019 2 min read

Industry Contributor

Industry Contributor

Data watchdog says behavioural advertising is breaking law

By Paul McIntyre - Executive Editor

23 June 2019 2 min read

By Paul McIntyre - Executive Editor

23 June 2019 2 min read

The Deep Dive

The Deep Dive

Shoebridge from Cannes: the debate is "no longer healthy"

By Neil Shoebridge and Andrew Knowles - Partners, SKMG

23 June 2019 7 min read

By Neil Shoebridge and Andrew Knowles - Partners, SKMG

23 June 2019 7 min read

The Deep Dive

The Deep Dive

Marketing funnel wars: Coles and Woolies new media units trigger "future of the funnel" debate

By Paul McIntyre - Executive Editor

10 June 2019 6 min read

By Paul McIntyre - Executive Editor

10 June 2019 6 min read

Industry Contributor

Industry Contributor

Ad fraud to hit $42bn in 2019, $100bn by 2023

By Paul McIntyre - Executive Editor

26 May 2019 2 min read

By Paul McIntyre - Executive Editor

26 May 2019 2 min read

Industry Contributor

Industry Contributor

LVMH subpoenaed in FBI media buying probe

By Paul McIntyre - Executive Editor

26 May 2019 2 min read

By Paul McIntyre - Executive Editor

26 May 2019 2 min read

Industry Contributor

Industry Contributor

PepsiCo and Anheuser-Busch InBev go in-house

By Paul McIntyre - Executive Editor

19 May 2019 3 min read

By Paul McIntyre - Executive Editor

19 May 2019 3 min read

The Deep Dive

The Deep Dive

Can Woolies new media ad sales unit Cartology extract another $100m from marketers...before Amazon?

By Paul McIntyre - Executive Editor

12 May 2019 6 min read

By Paul McIntyre - Executive Editor

12 May 2019 6 min read

Industry Contributor

Industry Contributor

Cookie cutter: Google Chrome update worries ad platforms

By Paul McIntyre - Executive Editor

9 May 2019 3 min read

By Paul McIntyre - Executive Editor

9 May 2019 3 min read

Industry Contributor

Industry Contributor

Unilever: solving influencer fraud easier said than done

By Paul McIntyre - Executive Editor

6 May 2019 2 min read

By Paul McIntyre - Executive Editor

6 May 2019 2 min read