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Deep Dive

Salesforce and McDonald's: GroupM CEO Mark Lollback questions martech spend as WPP invests

By Paul McIntyre and Josh McDonnell

2 March 2020 6 min read

By Paul McIntyre and Josh McDonnell - Mi3

2 March 2020 6 min read

Industry Contributor

Stop hating on programmatic so we can get back to hating procurement

By Ben Willee, General Manager - Spinach Advertising

2 March 2020 1 min read

By Ben Willee, General Manager - Spinach Advertising

2 March 2020 1 min read

Industry Contributor

We should be as obsessive about content as we are about audiences

By Rosie Baker, Group Communications Director - GroupM

2 March 2020 4 min read

By Rosie Baker, Group Communications Director - GroupM

2 March 2020 4 min read

News

IAB: Podcast advertising continues to climb but metrics still behind

By Press release

27 February 2020 3 min read

By Press release - IAB

27 February 2020 3 min read

Industry Contributor

Are Australian agencies, marketers really ready for a converged TV world?

By Liam Walsh, SVP ANZ - Amobee

24 February 2020 3 min read

By Liam Walsh, SVP ANZ - Amobee

24 February 2020 3 min read

Industry Contributor

How marketers and agencies can navigate a world without cookies

By Anna Stoyanova, VP, Head of Product - Essence Australia

17 February 2020 3 min read

By Anna Stoyanova, VP, Head of Product - Essence Australia

17 February 2020 3 min read

Leader

L'Oreal's media director Lyndall Campher on her problems with YouTube and the upside to TV, Instagram and influencers

By Paul McIntyre - Executive Editor

16 February 2020 5 min read

By Paul McIntyre - Executive Editor

16 February 2020 5 min read

Leader

Direct-to-consumer start-ups will lead charge to building brands via programmatic

By Paul McIntyre - Executive Editor

20 January 2020 6 min read

By Paul McIntyre - Executive Editor

20 January 2020 6 min read

Industry Contributor

Leaders have a choice on leading and tough superheroes are out

By Jason Tonelli, CEO - Performics

8 December 2019 3 min read

By Jason Tonelli, CEO - Performics

8 December 2019 3 min read

Opinion

Mi3's Top 20 for 2019: Who and what the smart crowd read and rated

By Paul McIntyrte - Executive Editor

8 December 2019 6 min read

By Paul McIntyrte - Executive Editor

8 December 2019 6 min read