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Market Voice

VOZ schmoz - have broadcasters cracked the code on cross-screen audience measurement?

By Gareth Tomlin - General Manager of insights, data & analytics, Network 10

2 March 2020 3 min read

By Gareth Tomlin - General Manager of insights, data & analytics, Network 10

2 March 2020 3 min read

Industry Contributor

We should be as obsessive about content as we are about audiences

By Rosie Baker, Group Communications Director - GroupM

2 March 2020 4 min read

By Rosie Baker, Group Communications Director - GroupM

2 March 2020 4 min read

Deep Dive

Can Australia's TV networks unite to ride the AVOD avalanche, or will Netflix bury them all?

By Paul McIntyre - Executive Editor

2 March 2020

By Paul McIntyre - Executive Editor

2 March 2020

News

SCA lures Nick Unger back from Nine to head Sydney TV sales

By Press release

1 March 2020 1 min read

By Press release - SCA

1 March 2020 1 min read

News

Early VOZ data shows BVOD youth boost

By Press release

27 February 2020 1 min read

By Press release - OzTam

27 February 2020 1 min read

Industry Contributor

Are Australian agencies, marketers really ready for a converged TV world?

By Liam Walsh, SVP ANZ - Amobee

24 February 2020 3 min read

By Liam Walsh, SVP ANZ - Amobee

24 February 2020 3 min read

Industry Contributor

Super Bowl: Google won the TV ad battle with emotion

By Ricky Chanana, MD - Unruly

10 February 2020 2 min read

By Ricky Chanana, MD - Unruly

10 February 2020 2 min read

Industry Contributor

Macquarie Business School study: are sports sponsorships worth it?

By Ashley O’Rourke, Director - Publicis Sport & Entertainment

9 February 2020 3 min read

By Ashley O’Rourke, Director - Publicis Sport & Entertainment

9 February 2020 3 min read

Industry Contributor

OOH: Data-powered creative will win in 2020

By David Scribner, Chief Customer Officer - oOh!Media

3 February 2020 3 min read

By David Scribner, Chief Customer Officer - oOh!Media

3 February 2020 3 min read

Deep Dive

Anthony Fitzgerald, Prof. Karen Nelson-Field on the ad impressions "currency crisis" and faltering advertising attention

By Paul McIntyre - Executive Editor

2 February 2020 6 min read

By Paul McIntyre - Executive Editor

2 February 2020 6 min read