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Algo buy: Xandr adds AI layer to DSP through Scibids

By Sam Buckingham-Jones - Deputy Editor

8 March 2022 3 min read

By Sam Buckingham-Jones - Deputy Editor

8 March 2022 3 min read

Industry Contributor

Industry Contributor

My Muscle Chef marketing boss: For anyone leaving agencies to go brand-side, here’s what you need to know about strategy, tactics and the myth of best practice

By Liam Loan-Lack - Head of Marketing, My Muscle Chef & Scholar, The Marketing Academy

28 February 2022 5 min read

By Liam Loan-Lack - Head of Marketing, My Muscle Chef & Scholar, The Marketing Academy

28 February 2022 5 min read

Market Voice

Market Voice

How ME Bank harnessed sharper MROI to shift metrics and move the needle

By Melody Townsend - General Manager, Retail Marketing - Bank of Queensland Group | Partner Content

15 February 2022 4 min read

By Melody Townsend - General Manager, Retail Marketing - Bank of Queensland Group | Partner Content

15 February 2022 4 min read

Industry Contributor

By Anshika Grover - Innovation Strategy Lead, Optus | Scholar, The Marketing Academy

7 February 2022 6 min read

Industry Contributor

Industry Contributor

How far should we take behavioural science into media planning and buying? Much further than you think

By Sarah Heitkamp - Head of Strategy & Planning - Sydney, Zenith

3 February 2022 4 min read

By Sarah Heitkamp - Head of Strategy & Planning - Sydney, Zenith

3 February 2022 4 min read

Deep Dive

By Paul McIntyre, Brendan Coyne & Sam Buckingham-Jones -

6 December 2021 7 min read

Market Voice

By Jemma Enright - General Manager, City of Sydney | Partner Content

24 November 2021 5 min read

News Plus

By Staff writer -

10 November 2021 2 min read

News Plus

By Sam Buckingham-Jones - Senior Writer

9 November 2021 4 min read

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