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Industry Contributor

We need to talk about TV: Integrate screens or watch results disintegrate

By Patrick Darcy, Chief Data and Technology Officer - Dentsu

7 October 2020 5 min read

By Patrick Darcy, Chief Data and Technology Officer - Dentsu

7 October 2020 5 min read

News Analysis

‘Something’s still off’: Industry young guns open up on the ‘overwhelming malaise’ of lockdown and its impact on morale

By Josh McDonnell - Senior Writer

6 October 2020 5 min read

By Josh McDonnell - Senior Writer

6 October 2020 5 min read

Deep Dive

'Pitchpalooza 2020': Marketers hunt for data-driven agencies, COVID cost savings as $500 million up for grabs

By Josh McDonnell - Senior Writer

29 September 2020 6 min read

By Josh McDonnell - Senior Writer

29 September 2020 6 min read

Deep Dive

Content marketing: How Coles and IAG are navigating the tsunami of mediocrity

By Paul McIntyre - Executive Editor

28 September 2020 5 min read

By Paul McIntyre - Executive Editor

28 September 2020 5 min read

Deep Dive

Getting off the ‘performance marketing drug’: Catch CMO Ryan Gracie on building brand equity, going above the line for customer acquisition and spending more on marketing

By Josh McDonnell - Senior Writer

8 September 2020 6 min read

By Josh McDonnell - Senior Writer

8 September 2020 6 min read

Market Voice

Broadcast Video On Demand (BVOD) boom no COVID bump - audience shifts permanent

By Gareth Tomlin - General Manager, Data, Insights & Analytics at Network 10

17 August 2020 3 min read

By Gareth Tomlin - General Manager, Data, Insights & Analytics at Network 10

17 August 2020 3 min read

Industry Contributor

'Stop Hate for Profit', Facebook boycott, deserves a sustainable and meaningful solution

By Emma Lo Russo, CEO - Digivizer

12 August 2020 3 min read

By Emma Lo Russo, CEO - Digivizer

12 August 2020 3 min read

Deep Dive

‘No kneejerk reactions’: holding group CEOs say clients facing new lockdown wave with ‘more level headedness’ as agency return to work plans shift

By Josh McDonnell - Senior Writer

11 August 2020 5 min read

By Josh McDonnell - Senior Writer

11 August 2020 5 min read

Industry Contributor

WFH versus the office for building culture: Danny Bass is only half right

By Sarah Wyse - Head of AFL Media Network

4 August 2020 4 min read

By Sarah Wyse - Head of AFL Media Network

4 August 2020 4 min read

Deep Dive

Hardest hit from Covid, global out of home bosses eye programmatic spoils, digital budgets to boost recovery; WFH shifts overcooked

By Paul McIntyre - Executive Editor

4 August 2020 6 min read

By Paul McIntyre - Executive Editor

4 August 2020 6 min read