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Industry Contributor

Contextual targeting needs dynamic creative to win – now and in 2023

By - James Whitbread, Sales Director | Flashtalking

19 July 2021 3 min read

By - James Whitbread, Sales Director | Flashtalking

19 July 2021 3 min read

Market Voice

Despite Google delay, privacy-first approach still key to surviving the apocalypse

By Emma-Jayne Owens - Managing Director - Blis, Australia & New Zealand | Partner Content

29 June 2021 4 min read

By Emma-Jayne Owens - Managing Director - Blis, Australia & New Zealand | Partner Content

29 June 2021 4 min read

Market Voice

In a post-cookie world, BVOD is the smart marketer’s friend

By Josh Slighting - Head of Data & Digital Audience - 10ViacomCBS | Partner Content

22 June 2021 4 min read

By Josh Slighting - Head of Data & Digital Audience - 10ViacomCBS | Partner Content

22 June 2021 4 min read

Deep Dive

Data punks: Only ‘small data’ can save media owners being smashed by retailer media and new agency breed swapping relationships for numbers

By Paul McIntyre & Brendan Coyne

7 June 2021 7 min read

By Paul McIntyre & Brendan Coyne -

7 June 2021 7 min read

Market Voice

Get your brand closer to the moments that matter: 2021 is the year audience intelligence will supercharge contextual marketing

By Katie Finney - Director 7RED - Seven | Partner Content

24 May 2021 4 min read

By Katie Finney - Director 7RED - Seven | Partner Content

24 May 2021 4 min read

Market Voice

In DOOH you need to be a dolphin – fast and smart

By David Sutherland, GM – Large Format & Programmatic - QMS | Partner Content

24 May 2021 3 min read

By David Sutherland, GM – Large Format & Programmatic - QMS | Partner Content

24 May 2021 3 min read

News Plus

Optus CMO Melissa Hopkins unloads 'agency frustrations' around media placement, claims telco now creating same 'brand memories' as rivals for less spend

By Josh McDonnell - Senior Writer

19 May 2021 3 min read

By Josh McDonnell - Senior Writer

19 May 2021 3 min read

Industry Contributor

Any adtech vendor dreaming up cookie alternatives is kidding themselves

By Simon Larcey - MD, Viztrade

14 May 2021 4 min read

By Simon Larcey - MD, Viztrade

14 May 2021 4 min read

Deep Dive

Big name investors back indie media blowing away the mainstream on engagement, but can they trade to scale?

By Paul McIntyre & Brendan Coyne

3 May 2021 6 min read

By Paul McIntyre & Brendan Coyne -

3 May 2021 6 min read

News Plus

Telstra Digital boss: Retargeting is spam, contextual approaches win, but beware martech vendors' claims of completeness

By Paul McIntyre & Brendan Coyne

28 April 2021 3 min read

By Paul McIntyre & Brendan Coyne -

28 April 2021 3 min read