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IAG reviews personalised marketing services, CHEP defending, media not ruled out

By Josh McDonnell and Paul McIntyre

21 April 2021 2 min read

By Josh McDonnell and Paul McIntyre -

21 April 2021 2 min read

Market Voice

By Jonathan Hopkins - Co-Founder of Sonder | Partner Content

20 April 2021 3 min read

Deep Dive

By Sam Buckingham-Jones - Senior Writer

14 April 2021 8 min read

Industry Contributor

Industry Contributor

Black data matters: My new phone camera has built-in bias against darker skin

By Maurice Riley, Chief Data Officer - Digitas Australia & New Zealand

14 April 2021 4 min read

By Maurice Riley, Chief Data Officer - Digitas Australia & New Zealand

14 April 2021 4 min read

Market Voice

Market Voice

It’s a mood thing: chase TV show ‘fans’ – they blitz ad attention and recall of ‘viewers’

By Michael Stanford, National Creative Director & Head of Imagine - 10 ViacomCBS

12 April 2021 3 min read

By Michael Stanford, National Creative Director & Head of Imagine - 10 ViacomCBS

12 April 2021 3 min read

Covid: One year on

By Brent Scrimshaw, CEO - Enero -

7 April 2021 4 min read

Covid: One year on

Covid: One year on

American Express Marketing Director: Efficiency-obsessed brands through Covid ‘have a lot of ground to make up’

By Lisa de Vere White, Marketing Director - American Express + Marketing Academy Scholar, 2021

6 April 2021 2 min read

By Lisa de Vere White, Marketing Director - American Express + Marketing Academy Scholar, 2021

6 April 2021 2 min read

Covid: One year on

Covid: One year on

In B2B marketing, ‘connection’ has ursurped cashflow; brand investment reweighted over lower funnel sales activation

By Prue Cox, Director, Marketing Solutions Enterprise ANZ - LinkedIn

5 April 2021 3 min read

By Prue Cox, Director, Marketing Solutions Enterprise ANZ - LinkedIn

5 April 2021 3 min read

Covid: One year on

Covid: One year on

Audi’s Nikki Warburton: ‘We felt the pressure to reduce investment and ‘covidise’ our campaigns - we didn’t’

By Nikki Warburton Chief Customer & Marketing Officer

31 March 2021 8 min read

By Nikki Warburton Chief Customer & Marketing Officer - Audi

31 March 2021 8 min read

Covid: One year on

Covid: One year on

S4 Capital chief: ‘Second reawakening of digital’ needs a new creative-data culture

By Michel de Rijk - CEO, APAC, S4 Capital

30 March 2021 4 min read

By Michel de Rijk - CEO, APAC, S4 Capital

30 March 2021 4 min read

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