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Industry Contributor

Industry Contributor

Marketers: Before you pitch, take a long hard look at yourselves

By Jen Davidson - Principal, Tumbleturn Media

26 August 2019 2 min read

By Jen Davidson - Principal, Tumbleturn Media

26 August 2019 2 min read

Industry Contributor

Industry Contributor

The next year for marketers, media and agencies is rather bleak...unless

By Sunita Gloster, Chief Customer Officer - WPP AUNZ

26 August 2019 2 min read

By Sunita Gloster, Chief Customer Officer - WPP AUNZ

26 August 2019 2 min read

Industry Contributor

Industry Contributor

Mark Ritson's brutal takedown of CMOs only half right?

By Sunita Gloster, Chief Customer Officer

19 August 2019 2 min read

By Sunita Gloster, Chief Customer Officer - WPP

19 August 2019 2 min read

Industry Contributor

Industry Contributor

Marketer in-housing is an agency trust and capability issue, less about cost

By Karen Halligan, Practice Lead – Media Value Advisory

19 August 2019 2 min read

By Karen Halligan, Practice Lead – Media Value Advisory - KPMG

19 August 2019 2 min read

Industry Contributor

Industry Contributor

AI is hitting the boardroom - why and what next for marketing?

By Amanda Johnston-Pell, CMO, - IBM Australia, New Zealand & India

19 August 2019

By Amanda Johnston-Pell, CMO, - IBM Australia, New Zealand & India

19 August 2019

Industry Contributor

Industry Contributor

Will you still do a cheese plate on Fridays? Ways not to stuff a merger

By Rochelle Burbury - Principal - Third Avenue

5 August 2019 4 min read

By Rochelle Burbury - Principal - Third Avenue

5 August 2019 4 min read

The Deep Dive

The Deep Dive

Martech: snake oil claims are hurting marketers and industry needs to "start being honest"

By Paul McIntyre - Executive Editor

15 July 2019 5 min read

By Paul McIntyre - Executive Editor

15 July 2019 5 min read

Industry Contributor

Industry Contributor

Global agency heads: Despite screw ups, platforms still work

By Paul McIntyre - Executive Editor

29 June 2019 2 min read

By Paul McIntyre - Executive Editor

29 June 2019 2 min read

The Deep Dive

The Deep Dive

Three years on, the consulting sector's raid on agencies is "not all it's cracked up to be"

By Paul McIntyre - Executive Editor

3 June 2019 6 min read

By Paul McIntyre - Executive Editor

3 June 2019 6 min read

Industry Contributor

Industry Contributor

Consent management platforms may violate GDPR

By Paul McIntyre - Executive Editor

6 May 2019 2 min read

By Paul McIntyre - Executive Editor

6 May 2019 2 min read