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Market Voice

Market Voice

TV has fundamentally changed – measurement hasn’t: How brands can get real high definition cross-channel reach results

By Andrew Gilbert - Head of Platform Strategy, Australia & New Zealand, Yahoo | Partner Content

5 December 2022 3 min read

By Andrew Gilbert - Head of Platform Strategy, Australia & New Zealand, Yahoo | Partner Content

5 December 2022 3 min read

Market Voice

Market Voice

When is an audience not an audience? What marketers need to know when allocating video ad dollars

By Kim Portrate - CEO - ThinkTV | Partner Content

6 September 2021 6 min read

By Kim Portrate - CEO - ThinkTV | Partner Content

6 September 2021 6 min read

News

News

CTV: Magnite makes video advertising power play with SpotX buy

By Brendan Coyne - Editor

8 February 2021 2 min read

By Brendan Coyne - Editor

8 February 2021 2 min read

Industry Contributor

Industry Contributor

TV upfronts: What did we learn and who looks best set for 2021?

By Philippa Noilea-Tani, National Head of Investment - Wavemaker Australia

4 November 2020 4 min read

By Philippa Noilea-Tani, National Head of Investment - Wavemaker Australia

4 November 2020 4 min read

News Analysis

By Josh McDonnell - Senior Writer

8 July 2020 3 min read

Industry Contributor

Industry Contributor

We should be as obsessive about content as we are about audiences

By Rosie Baker, Group Communications Director - GroupM

2 March 2020 4 min read

By Rosie Baker, Group Communications Director - GroupM

2 March 2020 4 min read

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