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Industry Contributor

Disney says it doesn’t need data to make great shows

By Liana Dubois, Director of Powered

27 January 2020 2 min read

By Liana Dubois, Director of Powered - Nine

27 January 2020 2 min read

Deep Dive

Cheat Sheet II: Marketing & Media science - why CFOs like 'ESOV' and the latest thinking on the 'attention economy'

By Paul McIntyre - Executive Editor

26 January 2020 6 min read

By Paul McIntyre - Executive Editor

26 January 2020 6 min read

News

Vale Robin Parkes

By Sarah Keith - Publicis Media Exchange

24 January 2020 5 min read

By Sarah Keith - Publicis Media Exchange

24 January 2020 5 min read

Industry Contributor

Redundancy: How to come up smelling of roses on someone else's dime

By Henny Darvall, Commercial Director - Cartelux

13 December 2019 2 min read

By Henny Darvall, Commercial Director - Cartelux

13 December 2019 2 min read

Industry Contributor

DDB reveals McDonald's special sauce recipe

By Rosie Baker, Group Communications Director - GroupM

13 December 2019

By Rosie Baker, Group Communications Director - GroupM

13 December 2019

Industry Contributor

MFA EX: Why an Ikon agency exec deleted her Facebook app and why it matters

By Sarah Tucker, Head of Marketing and Communications - Foxtel Media

13 December 2019 2 min read

By Sarah Tucker, Head of Marketing and Communications - Foxtel Media

13 December 2019 2 min read

Industry Contributor

The personalisation and privacy paradox - a $180bn problem

By Jo Gaines, AVP Salesforce Data & Audiences - Salesforce

13 December 2019 2 min read

By Jo Gaines, AVP Salesforce Data & Audiences - Salesforce

13 December 2019 2 min read

Industry Contributor

If you focus on efficiency over effectiveness, you're just filling space

By Mark Coad, Former CEO - PHD Australia

13 December 2019 2 min read

By Mark Coad, Former CEO - PHD Australia

13 December 2019 2 min read

Industry Contributor

Leaders have a choice on leading and tough superheroes are out

By Jason Tonelli, CEO - Performics

8 December 2019 3 min read

By Jason Tonelli, CEO - Performics

8 December 2019 3 min read

News

BBC News touts growing affluent audiences - and demand for trusted news

By Media release

5 December 2019 2 min read

By Media release - BBC

5 December 2019 2 min read