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Deep Dive

Deep Dive

Influencer marketing - cowgirls, cowboys, brands, agencies prepare for regulatory scrutiny, cash-for-comment disclosure, measurement pressure

By Paul McIntyre - Executive Editor

5 July 2020 5 min read

By Paul McIntyre - Executive Editor

5 July 2020 5 min read

Industry Contributor

Industry Contributor

We need more marketers with data science skills - right now

By Suryabala Shenbagamurthy, Performance Manager - Ikon Communications

13 January 2020 2 min read

By Suryabala Shenbagamurthy, Performance Manager - Ikon Communications

13 January 2020 2 min read

Industry Contributor

Industry Contributor

Guzman Y Gomez CMO: Influencer marketing absolutely shifts the dial

By Andrea Sophocleous - Communications Consultant

5 August 2019 4 min read

By Andrea Sophocleous - Communications Consultant

5 August 2019 4 min read

Opinion

Opinion

Serious and hilarious: The best one-liners from Advertising Week

By Paul McIntyre - Executive Editor

5 August 2019 4 min read

By Paul McIntyre - Executive Editor

5 August 2019 4 min read

Industry Contributor

Industry Contributor

Samsung CMO: Huge budgets for influencer marketing? No, no, no

By Paul McIntyre - Executive Editor

22 June 2019 2 min read

By Paul McIntyre - Executive Editor

22 June 2019 2 min read

Industry Contributor

Industry Contributor

Unilever invests in influencer platform

By Paul McIntyre - Executive Editor

15 June 2019 2 min read

By Paul McIntyre - Executive Editor

15 June 2019 2 min read

Industry Contributor

Industry Contributor

Influencer rate card: How much should marketers pay?

By Paul McIntyre - Executive Editor

26 May 2019 2 min read

By Paul McIntyre - Executive Editor

26 May 2019 2 min read

News

News

Unilever's ex-CMO Keith Weed takes stake in Sydney's Tribe

By Tribe - Blog post

20 May 2019 2 min read

By Tribe - Blog post

20 May 2019 2 min read