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Industry Contributor

If agency heads can't say no to a pitch, they lose all their power, all their profit and eventually, all of their business

By Dan Beaumont - Managing Partner, The Royals

16 March 2022 4 min read

By Dan Beaumont - Managing Partner, The Royals

16 March 2022 4 min read

Industry Contributor

Is trade retail the new programmatic 'black box'? Retailers squeezing marketing budgets must be challenged

By Pia Coyle & Will Chapman - Managing Partners, Avenue C

15 March 2022 4 min read

By Pia Coyle & Will Chapman - Managing Partners, Avenue C

15 March 2022 4 min read

Market Voice

Now there are seven CBDs in Sydney alone: OOH is back post-pandemic with the data and scale – and the high-powered business audience is there for the taking

By Bel Harper - Group Director of Product Strategy, oOh!media | Partner Content

15 March 2022 4 min read

By Bel Harper - Group Director of Product Strategy, oOh!media | Partner Content

15 March 2022 4 min read

IWD Special

Lazy D&I: Don’t rabbit on about valuing women; run a gender pay gap audit and fix the deficit – plus handy other hints to go beyond the easy diversity checklist

By Catherine Fox - Gender and Work Commentator

7 March 2022 6 min read

By Catherine Fox - Gender and Work Commentator

7 March 2022 6 min read

News

Telstra CMO's $250m warning: Commit to our carbon targets or get flicked; agency bosses question big brand commitment to clean and pricey versus cheap and dirty

By Sam Buckingham-Jones & Brendan Coyne

2 March 2022 5 min read

By Sam Buckingham-Jones & Brendan Coyne -

2 March 2022 5 min read

Market Voice

Brands should judge media owners on diversity before placing campaigns, Paramount ANZ says – new study shows millions of viewers don’t feel represented

By Rod Prosser - Chief Sales Officer, Paramount Australia & New Zealand | Partner Content

28 February 2022 3 min read

By Rod Prosser - Chief Sales Officer, Paramount Australia & New Zealand | Partner Content

28 February 2022 3 min read

News

Pitching last year cost agencies $100k a pop, are hidden costs rising? Agencies and marketers urged to benchmark

By Sam Buckingham-Jones - Deputy Editor

28 February 2022 2 min read

By Sam Buckingham-Jones - Deputy Editor

28 February 2022 2 min read

News

IMAA to benchmark media agency diversity, but rules out publishing agency DE&I rankings

By Sam Buckingham-Jones - Deputy Editor

28 February 2022 2 min read

By Sam Buckingham-Jones - Deputy Editor

28 February 2022 2 min read

Market Voice

Attention, ‘me time’, the forgotten $2.3bn audience, brand partnerships: Nine predicts the 12 key trends ahead for advertisers in 2022

By Nine | Partner Content

15 February 2022 3 min read

By Nine | Partner Content -

15 February 2022 3 min read

News

Seven enlists Amplified Intelligence for eight week audience attention survey

By Sam Buckingham-Jones - Deputy Editor

27 January 2022 2 min read

By Sam Buckingham-Jones - Deputy Editor

27 January 2022 2 min read