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Industry Contributor

Digital transformation will fail because today's marketers lack the skills to deliver it

By Teresa Sperti - Founder & Director - Arktic Fox

24 January 2022 3 min read

By Teresa Sperti - Founder & Director - Arktic Fox

24 January 2022 3 min read

Deep Dive

Mi3’s Top 10 contributors of 2021: 'Tit cricket', CEOs and Corporate Affairs, millennials and leadership, owned media’s rise, Zoom will eat the young

By Paul McIntyre, Brendan Coyne & Sam Buckingham-Jones

8 December 2021 6 min read

By Paul McIntyre, Brendan Coyne & Sam Buckingham-Jones -

8 December 2021 6 min read

Deep Dive

Mi3’s Top 20 media and agency stories for 2021 - pitching, poaching, in-housing, 'eating the young'

By Paul McIntyre, Brendan Coyne & Sam Buckingham-Jones

7 December 2021 7 min read

By Paul McIntyre, Brendan Coyne & Sam Buckingham-Jones -

7 December 2021 7 min read

News Plus

Adtech cash boom continues as CTV battle hots up, CDPs rise, smart money bets on automated creative

By Staff writer

10 November 2021 2 min read

By Staff writer -

10 November 2021 2 min read

Deep Dive

IAG CMO Brent Smart heads NRMA-backed digital-first insurance start-up Rollin': Creativity, distinctive branding, growth culture ‘baked in from the start’

By Paul McIntyre - Executive Editor

3 November 2021 7 min read

By Paul McIntyre - Executive Editor

3 November 2021 7 min read

Deep Dive

Marketing Academy CEO Sherilyn Shackell: CMOs more powerful post-pandemic but stretched to limits grappling broader business remits, mental health, wellbeing; concerns rise for agencies as 'kicking boys'

By Paul McIntyre & Brendan Coyne

25 October 2021 7 min read

By Paul McIntyre & Brendan Coyne -

25 October 2021 7 min read

News Plus

Tech neutral, no media: Capgemini eyes Accenture Interactive, Deloitte Digital, agency networks in CMO-CIO budget crossover; $33m creative-data agency acquisition The Works already driving growth

By Paul McIntyre & Brendan Coyne

5 October 2021 4 min read

By Paul McIntyre & Brendan Coyne -

5 October 2021 4 min read

Market Voice

Direct response boom brings new programmatic age – be ready

By David Gaskill - Managing Director, Foxcatcher | Partner Content

5 October 2021 4 min read

By David Gaskill - Managing Director, Foxcatcher | Partner Content

5 October 2021 4 min read

News

CMOs still lagging in digital capabilities and talent despite CX and e-comm surge, Capgemini report finds

By Josh McDonnell - Senior Writer

29 September 2021 2 min read

By Josh McDonnell - Senior Writer

29 September 2021 2 min read

News Plus

Reunion special: Simon Ryan and Konrad Spilva form transformation agency to take on consultants

By Josh McDonnell - Senior Writer

27 September 2021 3 min read

By Josh McDonnell - Senior Writer

27 September 2021 3 min read