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Industry Contributor

Industry Contributor

Unpopular opinion: Last click attribution was (and kind of still is) great

By Joe Frazer - Co-Founder, Half Dome

9 November 2021 4 min read

By Joe Frazer - Co-Founder, Half Dome

9 November 2021 4 min read

Industry Contributor

Industry Contributor

Programmatic stacks: Putting an end to the cold war between value and price in digital ad buys

By Joe Frazer - Managing Partner and Head of Growth, Half Dome

13 October 2021 3 min read

By Joe Frazer - Managing Partner and Head of Growth, Half Dome

13 October 2021 3 min read

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