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Industry Contributor

Industry Contributor

Why AI-powered e-commerce and QR codes are going to be massive in 2021

By Sarah Keith, Managing Director - Paykel Media

25 November 2020 3 min read

By Sarah Keith, Managing Director - Paykel Media

25 November 2020 3 min read

Deep Dive

Deep Dive

The next Accenture Interactive, Deloitte Digital? Capgemini and RXP CEOs on the Australian deal the holding companies missed

By Paul McIntyre - Executive Editor

23 November 2020 5 min read

By Paul McIntyre - Executive Editor

23 November 2020 5 min read

Industry Contributor

Industry Contributor

The first party data race is on: Can Australia's TV networks and publishers catch the duopoly?

By Chris Brinkworth, Operating Advisor - Narrative.io

11 November 2020 5 min read

By Chris Brinkworth, Operating Advisor - Narrative.io

11 November 2020 5 min read

Deep Dive

Deep Dive

CommBank marketing chief Monique Macleod on in-housing, the kind of marketers she needs, blending art and science, and brand building out of Covid

By Paul McIntyre - Executive Editor

2 November 2020 6 min read

By Paul McIntyre - Executive Editor

2 November 2020 6 min read

Industry Contributor

Industry Contributor

Even a flamingo, amongst flamingos, is unremarkable: a new generation of challengers must learn how to challenge

By Josh Manning, Strategy Director - VCCP Sydney

28 October 2020 3 min read

By Josh Manning, Strategy Director - VCCP Sydney

28 October 2020 3 min read

News Analysis

News Analysis

What happens next if Facebook, Google pull from Australia? Think tank says prepare for possibilities

By Paul McIntyre - Executive Editor

27 October 2020 3 min read

By Paul McIntyre - Executive Editor

27 October 2020 3 min read

Deep Dive

Deep Dive

Amex brand boss Naysla Edwards on Covid loyalty shifts, massive uplift from local campaigns, recycling media budgets and fixing hypertargeting fails

By Josh McDonnell - Senior Writer

20 October 2020 5 min read

By Josh McDonnell - Senior Writer

20 October 2020 5 min read

Deep Dive

Deep Dive

IPG Mediabrands global Brand Safety Officer: If regulators don’t get to grips with data, we will all end up working for Facebook and Google

By Paul McIntyre - Executive Editor

11 October 2020 7 min read

By Paul McIntyre - Executive Editor

11 October 2020 7 min read

Industry Contributor

Industry Contributor

We need to talk about TV: Integrate screens or watch results disintegrate

By Patrick Darcy, Chief Data and Technology Officer - Dentsu

7 October 2020 5 min read

By Patrick Darcy, Chief Data and Technology Officer - Dentsu

7 October 2020 5 min read

Opinion

Opinion

Silence of the ad lambs: Google, Facebook's sprawling, covert influence and overt funding has strangled open industry debate in Australia

By Paul McIntyre - Executive Editor

20 September 2020 9 min read

By Paul McIntyre - Executive Editor

20 September 2020 9 min read