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Market Voice

First party data from digital out-of-home, $1000 value exchange, cleaner results, decarbonised advertising: Why JOLT is the future of DOOH

By Michael Selden - Head of Sales and Platforms - JOLT | Partner Content

24 August 2021 4 min read

By Michael Selden - Head of Sales and Platforms - JOLT | Partner Content

24 August 2021 4 min read

Deep Dive

Optus' Clive Dickens hunts big tech's lunch, says football bigger than Aussie sports but Optus wouldn't 'overpay' for lost Champions League; backs BVOD but warns publishers clinging to display ad models are already dead

By Paul McIntyre & Brendan Coyne

23 August 2021 5 min read

By Paul McIntyre & Brendan Coyne -

23 August 2021 5 min read

Market Voice

The rise of machine learning: navigating pitfalls, exploiting marketing opportunities and avoiding hyperbole – and what to do first to drive ROI

By James Dixon - Chief Digital Officer & Co-Founder - Atomic 212° | Partner Content

17 August 2021 6 min read

By James Dixon - Chief Digital Officer & Co-Founder - Atomic 212° | Partner Content

17 August 2021 6 min read

News Plus

ARN’s Ciaran Davis eyes OOH buy, and other deals, in bid for scale beyond radio

By Sam Buckingham-Jones - Senior Writer

12 August 2021 4 min read

By Sam Buckingham-Jones - Senior Writer

12 August 2021 4 min read

News

'Get your media audited more frequently': Australian advertisers 'wasted' $100m on bad FB and Google buying April-June

By Sam Buckingham-Jones - Senior Writer

11 August 2021 1 min read

By Sam Buckingham-Jones - Senior Writer

11 August 2021 1 min read

News Plus

Reddit pulls out of open web programmatic ads, builds walled garden

By Sam Buckingham-Jones - Senior Writer

10 August 2021 3 min read

By Sam Buckingham-Jones - Senior Writer

10 August 2021 3 min read

Industry Contributor

AI is now legally recognised as an inventor: Can we handle the merging of artificial and human intelligence?

By Anna Cherry - National Head of Strategy, Spark Foundry

10 August 2021 5 min read

By Anna Cherry - National Head of Strategy, Spark Foundry

10 August 2021 5 min read

News

Leave everything in the pitch: Australian Professional Leagues hires R/GA as lead agency

By Sam Buckingham-Jones - Senior Writer

4 August 2021 2 min read

By Sam Buckingham-Jones - Senior Writer

4 August 2021 2 min read

Deep Dive

Non-transparent black box approaches to data and ID could bring down brands and publishers: Narrative CEO Nick Jordan’s survival guide to life after cookies – if Google actually kills them

By Paul McIntyre & Brendan Coyne

2 August 2021 6 min read

By Paul McIntyre & Brendan Coyne -

2 August 2021 6 min read

News Plus

‘No data breach’: Amazon to fight AU$1bn fine for targeted ad GDPR violation

By Sam Buckingham-Jones - Senior Writer

2 August 2021 4 min read

By Sam Buckingham-Jones - Senior Writer

2 August 2021 4 min read