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Industry Contributor

In-housing, hybrid models, too many cooks: We're at risk of losing sight of the customer

By Jen Davidson, Managing Partner - Tumbleturn Media

30 November 2020 3 min read

By Jen Davidson, Managing Partner - Tumbleturn Media

30 November 2020 3 min read

Deep Dive

A Show called Brandin’: Who is your customer; which brands do CMOs personally rate most highly as consumers - and why we should stop asking customers what they want

By Paul McIntyre - Executive Editor

3 November 2020 4 min read

By Paul McIntyre - Executive Editor

3 November 2020 4 min read

Deep Dive

'Pitchpalooza 2020': Marketers hunt for data-driven agencies, COVID cost savings as $500 million up for grabs

By Josh McDonnell - Senior Writer

29 September 2020 6 min read

By Josh McDonnell - Senior Writer

29 September 2020 6 min read

Industry Contributor

Finding a new media agency partner in a new world - cheap versus deep

By Jen Davidson, Managing Partner - Tumbleturn Media

28 July 2020 3 min read

By Jen Davidson, Managing Partner - Tumbleturn Media

28 July 2020 3 min read

Industry Contributor

Media consolidation will leave four data powerhouses and a new buying model

By Jen Davidson, Managing Partner - Tumbleturn Media

17 June 2020 2 min read

By Jen Davidson, Managing Partner - Tumbleturn Media

17 June 2020 2 min read

News

AAP Newswire to continue under new ownership

By Press release

8 June 2020 2 min read

By Press release - AAP

8 June 2020 2 min read

Deep Dive

Anthony Fitzgerald, Prof. Karen Nelson-Field on the ad impressions "currency crisis" and faltering advertising attention

By Paul McIntyre - Executive Editor

2 February 2020 6 min read

By Paul McIntyre - Executive Editor

2 February 2020 6 min read

Opinion

Mi3's Top 20 for 2019: Who and what the smart crowd read and rated

By Paul McIntyrte - Executive Editor

8 December 2019 6 min read

By Paul McIntyrte - Executive Editor

8 December 2019 6 min read

Industry Contributor

Marketers: Before you pitch, take a long hard look at yourselves

By Jen Davidson, Principal - Tumbleturn Media

18 November 2019 2 min read

By Jen Davidson, Principal - Tumbleturn Media

18 November 2019 2 min read

The Deep Dive

WTF? Brands begin outsourcing their agency in-housing

By Paul McIntyre - Executive Editor

14 October 2019 5 min read

By Paul McIntyre - Executive Editor

14 October 2019 5 min read