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Market Voice

Market Voice

‘Riches to be made’ in sustainable, niche travel, extended remote working holidays: Four key post-COVID travel trends marketers should understand

By Nine | Partner Content

15 August 2022 3 min read

By Nine | Partner Content -

15 August 2022 3 min read

Deep Dive

Deep Dive

‘Two million customer journeys a day': McDonald's Chief Customer Officer Chris Brown on surging 1.6m loyalty members, plant-based meat trials, consumer spending volatility and flipping his career from global agency brands

By Paul McIntyre and Sam Buckingham-Jones

15 August 2022 7 min read

By Paul McIntyre and Sam Buckingham-Jones -

15 August 2022 7 min read

News

News

Total TV ad revenue up 11%, BVOD up 53%, though growth rate decelerating

By Sam Buckingham-Jones - Deputy Editor

8 August 2022 4 min read

By Sam Buckingham-Jones - Deputy Editor

8 August 2022 4 min read

Deep Dive

Deep Dive

VC crunch: Ad market pain as start-up gravy train slows – dud digital metrics dumped, due diligence sharpens, CX winning vs brand but climatetech, proptech, healthtech and deeptech resilient

By Brendan Coyne - Editor

3 August 2022 8 min read

By Brendan Coyne - Editor

3 August 2022 8 min read

News Plus

News Plus

News Corp goes full funnel, launches consumer product comparison site for lead generation by gaming 100 million monthly consumer finance searches; hedges for more frugal consumer spending

By Paul McIntyre - Executive Editor

1 August 2022 5 min read

By Paul McIntyre - Executive Editor

1 August 2022 5 min read

Deep Dive

Deep Dive

No Covid re-run: Social, market researchers on consumer mood say 70% tightening belts; young men stressed, 'third-life crisis' at 30 – but 24% free-spending so category discounts not required

By Paul McIntyre & Brendan Coyne

1 August 2022 9 min read

By Paul McIntyre & Brendan Coyne -

1 August 2022 9 min read

News

News

Ad agencies spend $8.8bn in FY21/22, ad spend rose in June despite US, UK, Canada falls: SMI

By Sam Buckingham-Jones - Deputy Editor

1 August 2022 4 min read

By Sam Buckingham-Jones - Deputy Editor

1 August 2022 4 min read

News

News

Public trust in media plummets, Guardian Australia counters with first brand campaign to grow audience by 1 million, drive reader donations beyond 60% of revenues

By Paul McIntyre & Brendan Coyne

26 July 2022 5 min read

By Paul McIntyre & Brendan Coyne -

26 July 2022 5 min read

Industry Contributor

Industry Contributor

As Australian consumer confidence continues to plummet, should advertisers be worrying?

By Stewart Gurney - Chief Strategy Officer, Kaimera

22 July 2022 5 min read

By Stewart Gurney - Chief Strategy Officer, Kaimera

22 July 2022 5 min read

News

News

Former Mediabrands, Snap boss Danny Bass set for CEO at Dentsu Media

By Paul McIntyre - Executive Editor

18 July 2022 3 min read

By Paul McIntyre - Executive Editor

18 July 2022 3 min read