Search | Mi3

News Analysis

News Analysis

Woolies' Cartology hires IAG's Analytics lead Willem Paling for post-cookie media surge

By Paul McIntyre - Executive Editor

2 December 2020 3 min read

By Paul McIntyre - Executive Editor

2 December 2020 3 min read

News Analysis

News Analysis

30 billion impressions: Woolies' Cartology unit in massive scale-up with targeting, media buying and attribution play

By Paul McIntyre - Executive Editor

18 November 2020 3 min read

By Paul McIntyre - Executive Editor

18 November 2020 3 min read

News Analysis

News Analysis

'The prospects have never been better': Cartology's Mike Tyquin eyes TV as retail media takes off globally

By Josh McDonnell - Senior Writer

27 May 2020 3 min read

By Josh McDonnell - Senior Writer

27 May 2020 3 min read

Opinion

Opinion

Mi3's Top 20 for 2019: Who and what the smart crowd read and rated

By Paul McIntyrte - Executive Editor

8 December 2019 6 min read

By Paul McIntyrte - Executive Editor

8 December 2019 6 min read

Industry Contributor

Industry Contributor

Data-driven shopping: Mike Tyquin outlines Cartology plan

By Paul McIntyre - Executive Editor

27 July 2019 2 min read

By Paul McIntyre - Executive Editor

27 July 2019 2 min read

The Deep Dive

The Deep Dive

Can Woolies new media ad sales unit Cartology extract another $100m from marketers...before Amazon?

By Paul McIntyre - Executive Editor

12 May 2019 6 min read

By Paul McIntyre - Executive Editor

12 May 2019 6 min read