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News Plus

News Plus

Coles consolidates with Omnicom for Smith Street venture, Deloitte wildcard pays off to counter Accenture’s business transformation credentials in final tussle

By Paul McIntyre - Executive Editor

27 July 2022 4 min read

By Paul McIntyre - Executive Editor

27 July 2022 4 min read

News Plus

News Plus

KPMG not seeing agency holdcos emerge as competitors, reworks brand, strategy unit to KPMG Customer, launches new ‘reputation’ practice for ESG as creative unit doubles

By Paul McIntyre - Executive Editor

5 July 2022 5 min read

By Paul McIntyre - Executive Editor

5 July 2022 5 min read

News

News

Coles new world pitch: Publicis exits as Omnicom dukes it out with Accenture Song-Initiative Media alliance for a win

By Sam Buckingham-Jones & Paul McIntyre

30 May 2022 3 min read

By Sam Buckingham-Jones & Paul McIntyre -

30 May 2022 3 min read

Deep Dive

Deep Dive

WPP global CMO Laurent Ezekiel, ANZ lead Rose Herceg on bringing rival networks into $4bn ‘open source’ Coke account, peak complexity, consolidation end game – and proving Sorrell wrong

By Paul McIntyre & Brendan Coyne

30 May 2022 7 min read

By Paul McIntyre & Brendan Coyne -

30 May 2022 7 min read

News Plus

News Plus

Accenture Song strikes media alliance with Initiative for flagship Coles integrated marketing contract to take on Omnicom, Publicis

By Paul McIntyre - Executive Editor

25 May 2022 4 min read

By Paul McIntyre - Executive Editor

25 May 2022 4 min read

News Plus

News Plus

Accenture Interactive rebrands, culls agencies as Droga wields knife, but Monkeys not yet gone for a Song

By Brendan Coyne - Editor

26 April 2022 2 min read

By Brendan Coyne - Editor

26 April 2022 2 min read